Paul Sculfor

Paul Sculfor, a trailblazing British male supermodel, rose to fame in the 1990s and early 2000s, becoming the face of major campaigns for Versace, Dior, Armani, and Louis Vuitton. Known for his chiselled looks and undeniable charisma, he was the first male to earn the "supermodel" tag, appearing on billboards from Times Square to high-fashion editorials worldwide. His personal life also made headlines, including high-profile relationships with Jennifer Aniston and Cameron Diaz.  

Despite his professional success, Sculfor faced a battle with addiction that culminated in a life-altering change in 2004. Following a transformative six-month stay in rehab, he rebuilt his life, embracing sobriety and a renewed sense of purpose. Today, Sculfor balances a thriving modelling career—recently fronting campaigns for N Peal and editorials such as The Rake and the Sunday times—with his role as a mindset coach, addiction advocate, and co-founder of the Stride Foundation, a charity supporting addiction education and recovery.  

Earlier this year, Sculfor launched This Is Powerful, a podcast exploring addiction and sobriety through candid conversations with experts and individuals in recovery. The podcast features standout episodes with guests like Anita Chellamah, Michelle Heaton, and Yasmin. Its reach spans globally, engaging a diverse audience with a nearly even gender split and a broad age range.

The podcast has achieved critical acclaim, featured by Pod Bible, The Independent (5 Best Podcasts of the Week), Hello Magazine, and the Sunday Times. It has been highlighted on Amazon Music UK’s Best Podcasts of the Week and Mental Health playlists. Cross-promotional partnerships with Sony Music and TED’s How to Be a Better Human have driven over 100,000 impressions, and clips from the show have reached nearly 2 million views via Paul’s personal Instagram, which saw a 25.5% follower growth this year.  

With overwhelming demand for a second season, This Is Powerful will return in the new year. Produced in partnership with the Stride Foundation, the podcast continues to build a strong platform for addiction awareness and recovery.