Alexandra ‘Binky’ Felstead is most famous for starring in E4’s BAFTA award winning hit show Made In Chelsea. Having been named Alexandra, her parents nicknamed her Binky when she was young and the name has stuck ever since. Binky is proudly an original cast member of MIC and arguably one of the most loved due to her girl next door image, rollercoaster love life and loveable nature. Binky made her last appearance in 2017 following the pregnancy of her first daughter India, her pregnancy & birth were both documented in Binky’s own TV show, Born in Chelsea, which aired in July 2017. Since the birth of her daughter India she is now a major player in the mummy market and has worked with brands such as My First Years and Cybex. Most recently, Binky has launched The Mummy Tribe, an exclusive fitness and health retreat for Mums looking to get back to feeling body confident after child birth. Since her first appearance on MIC in 2011, Binky has quickly become one of the nation’s best-known reality stars resulting in her own spin off series ‘Educating Binky’ and her own autobiography, Being Binky: My Life In Chelsea. Binky has also gone onto endorse a series of high profile products and campaigns with consumer brands such as Rimmel, Sunkissed, Cadbury’s, Extra, Lenovo, Danone, Sure, St Ives Skincare, Easilocks and Abbott Lyon. Binky launched her own clothing line with In The Style in August 2015 and has since had tremendous success, resulting in several collections with the brand every year and expanding her range to also include swimwear. Binky is signed with Select Models and has been the UK Ambassador of Reebok Women since 2017.